There is no sphere; these people aren’t connected; they don’t have anything to do with each other

An interesting discussion on whether blogs actually do form alternative media. Are blogs a threat to mainstream news channels? The main impact of blogs seems to be the fragmentation of news sources. Instead of relying on a couple of news channels and their websites, people visit their favourite blogs. But this is not to be confused with blogs "talking to each other". They do not form one homogenous whole; each blog has a few readers. Some blogs are really good (like this one!), but most are realistically just exercises in egoism (like this one?). So, let us welcome a new development in technology, but let us not get carried away!

Here is a response to the above statement in the Businessweek. Enjoy the counterarguments, but I stand by what I said above.